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Your brand

Sell tickets on your own domain

Your audience should arrive at your name, buy under your name, and get an email with your name on it.

Verimly storefronts run on your own domain — tickets.yourbrand.com — with your logo, colours and typography. Setup is a single CNAME record, verified per workspace, after which the certificate is issued and your workspace subdomain redirects to your domain. The confirmation emails and the e-tickets carry the same branding, so buyers never encounter a platform name.

app.verimly.com/workspaces/de-kelder/settings/domainDe KelderUtrechtOverviewEventsOrdersCustomersAnalyticsStorefrontPoint of saleSettingsNSettingsGeneralDomainPaymentsTeamPoliciesDomainsAdd custom domaintickets.dekelder.nlPrimaryDomain is now active.RemoveYour storefront is served on this domain. Certificates renew automatically.DNS recordsAdd these at your DNS provider to verify ownership and route traffic.TYPENAMEVALUECNAME recordticketscname.verimly.comTXT record_verimly.ticketsverimly-verify=8f2c…
Sample dataDomain settings, with a sample domain connected.

What you are looking at

The numbers on the screen above mark the parts that do the work. Here is what each one is.

Part 1: Your domain, marked primary

One address is the canonical one. Everything else redirects to it, so links you shared last year still land in the right place and search engines see one site.

Part 2: One DNS record

A single CNAME at your registrar. Verimly shows you exactly what to paste and then watches for it, rather than asking you to come back and check.

Part 3: Verification you can watch

The state moves from pending to active on its own once DNS propagates. No support ticket, no guessing whether it worked.

Part 4: The certificate is handled

HTTPS is issued and renewed for you. A ticket shop that warns buyers about its own security does not sell tickets.

Part 5: The subdomain stays as a safety net

Every workspace keeps its Verimly subdomain and it redirects to your domain, so you can sell from day one and connect a domain whenever you are ready.

In practice

The traffic you earn should build your name

When the buyer arrives at your own address, the reputation of that address grows with every event you sell out. Links back to it are links to you. The people who bought are your customers to contact again, and the search results that build up over years belong to your domain rather than to somebody else's.

  • Buyer records belong to your workspace and can be exported at any time.
  • Your storefront and your event pages are indexed under your own domain, with the structured data that puts an event card in search results.

Themes with structure, not just colour swaps

Ten storefront themes differ in layout and rhythm, not only in palette — a club night, a theatre season and a conference genuinely want different shapes. Pick one, set your colours and fonts, and compose the page from sections with drag-and-drop and live preview.

  • Launch, Catalog, Spotlight, Venue, Festival, Premiere, Community, Night, Summit and Essential.
  • A theme change keeps your content and your brand settings — it changes the structure, not your work.

Setup is one DNS record

Add your domain in workspace settings and Verimly shows you the exact record to create. Point one CNAME at the address given, and verification and the certificate are handled for you. From then on the subdomain form redirects to your domain, so there is one address for your shop and search engines see one canonical site.

  • You keep control of the domain at your own registrar. Nothing is transferred anywhere.
  • Several domains can be attached to one workspace, with one of them marked primary.

The branding does not stop at the storefront

The confirmation email, the e-ticket and the customer-facing pages after checkout all take their colours, fonts and logo from the same place as the storefront. A buyer who forwards their ticket to a friend is forwarding your brand, not ours.

Getting it running

What you actually do, in order, the first time.

  1. 01

    Sell from your subdomain first

    Every workspace gets one immediately. You do not have to wait for DNS to start selling.

  2. 02

    Add your domain in settings

    Type the address you want to sell from, and Verimly shows you the record to create.

  3. 03

    Create one CNAME

    At your registrar, exactly as shown. Verification runs on its own from there.

  4. 04

    Mark it primary

    The subdomain starts redirecting, and your shop has one address for good.

At a glance

DomainYour own, e.g. tickets.yourbrand.com
SetupOne CNAME record, verified per workspace
CertificateIssued and renewed automatically
Before you have oneEvery workspace gets a subdomain and can sell from it immediately
After you connect oneThe subdomain redirects, so there is one canonical address
ThemesTen structural storefront themes
BrandingLogo, colours, fonts and favicon
EmailsConfirmations and e-tickets match the storefront
Customer dataYours — exportable, not rented back to you
CostIncluded. You pay only for the domain registration itself

Questions, answered

Do I need my own domain to start?

No. Every workspace gets a subdomain immediately and you can sell from it straight away. Connect a custom domain whenever you are ready — the subdomain then redirects to it.

Will buyers see the word Verimly anywhere?

Not in the places that matter. The storefront, the checkout, the confirmation email and the e-ticket all carry your branding on your domain.

Who owns the customer data?

You do. Buyer records belong to your workspace and can be exported. Verimly is the tooling, not the intermediary.

Does a custom domain cost extra?

No. It is included; you only pay for the domain registration itself, wherever you buy it.

Can I use a domain I already sell from?

Yes, usually as a subdomain such as tickets.yourbrand.com, so your main site keeps working exactly as it does today.

What happens to links I shared before I connected the domain?

They keep working. The workspace subdomain redirects to your primary domain, so an old poster or a year-old social post still lands on the right page.

Get started

Free to set up. You pay when a ticket sells.

No subscription, no setup fee, nothing to cancel. Build the whole thing, and decide at the end whether to publish it.